Product Liability for Injury Claims

Duke University basketball star and top NBA draft pick, Zion Williamson, experienced a sprained knee this week in a game against North Carolina. The injury occurred when Williamson’s sneaker came apart while on the court. Many are suggesting that this could be a product liability case.

Companies pay high costs to have the exclusive rights to be the official sportswear of colleges such as Duke. This means that the players have to wear uniforms and shoes supplied by the sponsor. Duke being one of the top basketball colleges in the country makes for a promising sponsorship for Nike. But, with the latest snafu, Nike could see themselves falling in the rankings as one of the top sellers for basketball gear. The Duke vs. North Carolina was one of the year’s highest anticipated games and was nationally televised on ESPN.

Nike may face a product liability case if Zion Williamson decides to bring one forward. A case could be made that the product failed to do what it was designed to do and resulted in an injury.

Product liability insurance is usually covered under a general liability insurance policy. Product liability protects a business from claims for any damage, personal or property, that occurs due to the manufacturing, marketing, or misuse of a product.

Common claims that general liability insurance covers are bodily injury claims, property damage claims, personal and advertising injury claims, and immediate medical expense claims.  You want your business to be covered in case of accidents. Whether you are found responsible or not, general liability insurance covers attorney representation, property damage reimbursement, medical payments, and even lost income.

Lawsuits can be financially devastating to any business. Make sure you have the proper liability insurance so that you can keep your business afloat in case of a lawsuit. Contact an agent today to learn more about insurance policies for your business.

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